Scan Me!

Starting at 7 a.m. and ending after 9 p.m., Carroll pin-balled around Manhattan and northern New Jersey as he conducted 11 interviews — including live ones onESPN’s “SportsCenter”,  MSNBC’s “Morning Joe” and ESPN Radio in New York — and hosted his second book signing event, this one at Bookends in Ridgewood, N.J.

All told, Carroll has made a whopping 30 different media appearances through the first three days of his book tour.

After 48 hectic hours on the East Coast — including a trip to ESPN headquarters on Tuesday — the book tour moves west on Thursday, with Carroll and crew flying to San Diego for media appearances and a book signing on Thursday night at the Hall of Champions at Balboa Park. Orange County on Friday and L.A. on Monday will follow on the tour.

– Contributed by Ben Malcomson

Carroll appears on “Morning Joe” on MSNBC on Wednesday.

Carroll tapes a segment for Fox Business channel.

For entire blog post and more pictures click here.

Follow @ABetterLA on Twitter for all the updates.

NFL Coach Pete Carroll, Sheriff Lee Baca to Host Dedication Ceremony

WHAT: Nike and the LA84 Foundation have partnered to donate the Win Forever Court and Skate Park to the Lennox Sheriff Station in honor of Coach Pete Carroll. The new facilities, which include a refurbished skate park and a multi-sport court for basketball, volleyball and soccer, will provide a safe haven for the area’s youth to access sport. Nike and the LA84 Foundation share a mission to increase access to sport for Los Angeles youth and have partnered to build over thirty sport facilities in the Los Angeles area. The Win Forever Court was inspired by Coach Carroll’s dedication to ending violence and transforming communities through his non-profit, A Better LA, and their recently launched “Keep Kids Safe” campaign. The Win Forever Court was inspired by Coach Carroll’s dedication to the community through his non-profit foundation, A Better LA.  The new court will also feature a mural designed by Los Angeles tattoo artist Mister Cartoon.

Please join us to celebrate the opening of the Win Forever Court and Skate Park. Kids will enjoy soccer, skate, and basketball clinics. The public is invited to attend; refreshments and music will be provided.

WHO: Theotis Beasley, Nike SB Athlete

Pete Carroll, NFL Coach

Mister Cartoon, Los Angeles Artist

Sheriff Lee Baca, LASD

WHEN: Friday, May 28, 2010

3:00pm

WHERE: Lennox Sheriff Station

The Audrey and Sydney Irma’s Youth Center

11911 Vermont Avenue

Los Angeles, CA  

VISUALS:

• More than 200 Los Angeles Youth participating in basketball, skate and soccer clinics
• Live Skate Demo by Theotis Beasley

MEDIA CONTACTS:

Jacie Prieto, Nike – (310) 736-3716 office (310) 804-5115 cell, Jacie.prieto@nike.com

Pete Carroll-inspired approach to the mental and physical aspects of athletics will guide a series of summer camps for student-athletes

Los Angeles (April 1, 2010) – This summer, student-athletes participating in football and cheerleading programs in their schools and will have the opportunity to attend the Win Forever Academy, a 3-day camp session providing the ultimate competitive and learning experience, created and inspired by former University of Southern California and current Seattle Seahawks Executive Vice-President and Head Football Coach Pete Carroll.

Three individual camp sessions, all attended by Coach Carroll are scheduled to take place from June 28-30 at The Home Depot Center and be led by current and former NFL and NCAA coaches and players who were all personally selected by Coach Carroll. The program, designed by Carroll and his staff, will provide campers with the mental and physical skills necessary to be elite competitors while learning new skills to allow them to compete at their highest possible level.

“It has always been a dream of mine to be a part of an academy that aids not only athletes, but coaches and organizations as well,” said Pete Carroll.  “It will start with football camps but other sports and business organizations will follow.”

Win Forever is a proven system of success for those who compete to maximize their potential in sports, entertainment, philanthropy, business, and life. A coaching philosophy inspired by Carroll, Win Forever is the “New Generation of Coaching for the Next Generation of Athlete.”

Carroll just completed an amazing run of success at USC, where he revived a slumping football program and turned it into one of the nation’s top powers, winning two national championships in 2003 and 2004, a record seven straight Pac-10 Conference champion-ships and a record of 97-19. He resigned in January to become the Executive Vice-President and Head Football Coach of the National Football League’s Seattle Seahawks.

A portion of all proceeds from the Win Forever Academy will go towards Coach Carroll’s foundation, “A Better LA.” A Better LA’s (www.abetterla.org) mission is to reduce violence in Los Angeles through community building, youth empowerment and the professional training of prevention and intervention workers.

More information can be found at www.WinForever.com or by calling (213) 763-2173.

Press Contact:  Jordan Meridith (213) 763-5419